Promotional Strategies Play Important Role in Affiliate Program Optimization
Promotional strategies play an important role in Affiliate program optimization and in driving the growth, according to a Performics study.
Promotional strategies play an important role in Affiliate program optimization and in driving the growth, according to a Performics study.
Performics Data
Performics has provided the following data:
– 47.2% of Affiliate channel shoppers have a household income of $75,000
– 47.8% of Affiliate shoppers were in the 45 to 64 year old age group
– 73% of Affiliate channel shoppers come from a household with 2 to 4 people
– The percent of transactions from Affiliate is greater than the total online traffic from this source.
Post Related Link
Performics Press Release
About Performics
Performics is a performance-based marketing division of DoubleClick. Performics provides online marketing services and technologies for leading multi-channel marketers.
Comments are closed.
