The latest Aweber Blog post is titled “Helping Your Subscribers Verify”.


The latest Aweber Blog post is titled “Helping Your Subscribers Verify”.

The RSS feed is reprinted here.

Helping Your Subscribers Verify

I took a support call recently where the customer was concerned about using Verified Opt-In with her subscribers. She remarked at one point: “My subscribers aren’t web-savvy, and they don’t know what double opt-in means.” She brings up a good point: language that is understood among one group of people (in this example, senders of opt-in email) may not be understood by another group (such as your subscribers).When telling your subscribers that they need to click a link in the verification message, your wording will affect your verification rate.

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Located in Newtown, PA AWeber Communications develops and manages online opt-in email newsletters, follow-up automation, and email deliverability services for small business customers around the world. Customers access our website 24/7 to manage and send their newsletters to recipients who have specifically opted in on their website to receive that information. AWeber’s founder, Tom Kulzer, believes very strongly in ethical opt-in email marketing and has developed strong policies and procedures to prevent abuse.

 

 

 

 

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