Accoona has launched ‘Exchange Place’, a cross-industry online advertising platform and pay-per-lead bidding system.


Accoona has launched ‘Exchange Place’, a cross-industry online advertising platform and pay-per-lead bidding system.

Exchange Place will deliver originated, qualified and verified leads. It automatically matches pre-screened buyers and sellers in real time, according to Accoona.

Exchange Place enables the advertisers to manage lead segmentation criteria, bids and budgets for free.

Key features of Accoona’s Exchange Place include:

– Allows advertisers to select vertical and specific consumer and geographic segmentation

– Sellers can set lead qualification criteria and maximum amounts they’re willing to pay per lead

– Sellers can get matched with qualified buyers after submitting one of the top four bids

– Enables Advertisers to manage their individual campaigns online via the Exchange Place self-service console

– Allows users to place ads on the confirmation page.

Steve Carbone, President of G2 Direct and Digital, said: “The Exchange Place pay-per-lead bidding system has the potential to provide advertisers with a better return on investment,

It facilitates the market-based pricing of leads for a range of goods, services, industries and geographic markets”.

Accoona is an artificial intelligence-based Internet search provider.

LINKS:

To read the complete press release, Accoona.

For more information on Exchange Place, click here.

To visit Accoona, click here.

 

 

 

 

 

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