Interchange Adds Pay-Per-Call Service To Search Engine
Interchange Corp has added Insider Pages’ pay-per-call service to its search engine Local.com. When a consumer types in a query for a local business, product or service, he will be able to get the contact details of the advertisers as well as the product reviews.
Interchange Corp has added Insider Pages’ pay-per-call services to its search engine Local.com from the first quarter of 2006.
When a consumer types in a query for a local business, product or service using the search engine, he will be able to get the contact details of the advertisers as well as the product reviews.
Greg Parker, Director of Strategic Alliances, Interchange, said, “Our strategy is to drive repeat usage by providing deep, rich, value added content to our consumers which ultimately enhances their ability to make more informed purchase and shopping decisions.” [Source]
Interchange has also added LookSmart’s Furl.net to Local.com. Furl.net will allow users to save and organize webpages found on Local.com and other websites.
David B. Hills, CEO of LookSmart, said, “Adding the ability to save critically important pages by consumers will enhance the experience and advertising effectiveness of Local.com, which is strong already.” [Source]
Comments are closed.