Influencer marketing is a form of marketing where brands collaborate with individuals who have a significant following and influence on social media platforms. These individuals, known as influencers, create content to promote products or services to their followers. Blogging Wizard contributor Lyn Wildwood has published an article featuring 16 types of influencers. She says, “There are four categories for identifying influencers by the number of followers they have: Nano Influencers – 1,000 to 10,000 followers Micro Influencers – 10,000 to 100,000 followers Macro Influencers –... [...]