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Friday, August 19, 2022

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UpViral: Free Viral Traffic to your sites, funnels, landing pages #ad

If there is one thing your business can’t survive without, it’s qualified leads. UpViral has you covered. Normally, collecting leads through ads is expensive, and may not give you the results you want. Even worse, after you pay, you end up with fake (and thus, worthless) email addresses, And that means you may on lead […]

Improve Local SEO with These Free Tools

There is a huge potential for local businesses to win from the search engines with the growth of Internet-connected mobile devices. seoClarity contributor Aidan McClain has published an article featuring 15 best tools for local SEO. He says, “As an SEO platform for enterprise businesses, we think the best kind of customer is an informed […]

Four Warning Content Localization Flags to be Aware [Podcast]

Rank Ranger has published a new episode of The In Search SEO Podcast ‘Four Warning Content Localization Flags to be Aware’ featuring Isaline Muelhauser. The Rank Ranger team says, “In this episode, Isaline will share four content localization red flags, including: Unusually low KPIs for a translated language Receiving traffic from another country that’s not […]

Where is the bounce rate in GA4? [Explained]

A lot of marketers agree that the old UA bounce rate metric was a poor indicator of performance.  The new Google Analytics 4 allows users to access the bounce rate metric. Hallam contributor Jonathan Ellins has published an article explaining where the bounce rate is in GA4. He says, “The bounce rate in Google Analytics […]

Lazy Commissions: Free training & software for a Limited Time #ad

Tim Ikels is an experienced online marketer. That experience led him to create Lazy Commissions. In the American phrase, Ikels “had been through the wringer.” He had tried every “miracle plan” for making money online and had found that there were no miracles in them. At 11 AM, he is offering his own Lazy Commissions […]

Tracking Growth From Organic Search, September 1 [Webinar]

To continue achieving better marketing results, it is important to know how technical SEO projects influence our larger growth goals Digital Marketing Depot is hosting a webinar ‘Tracking Growth From Organic Search’ on Thursday, September 1, 2022, at 1.00 pm EDT. The DMD team says, “In this session, we will cover: The importance of utilizing […]

3x Your Digital Marketing Campaign Results [E-book]

Digital Marketing Depot has published a new e-book ‘3x Your Digital Marketing Campaign Results’ to help marketers discover how to adapt digital marketing strategy to the evolving business landscape. The DMD team says, “Consumers are shifting toward digital means of accessing products and services, and marketing leaders are pivoting their businesses to meet these new […]

10 Simple and Fast Ways to Increase Your Paid Media Profit Margins Now [Video]

Neil Patel has published a new video ’10 Simple and Fast Ways to Increase Your Paid Media Profit Margins Now’ revealing some useful strategies to improve your marketing performance. He says, “Are your paid media ads generating high ROI? Watch our webinar for quality paid media strategies that get results!” Neil Patel’s Blog

Using customer data as a fuel for personalization, August 30 [Webinar]

You really want to put the customer first, truly at the center of your personalization efforts. You also have data at your disposal, loads of it. VWO is hosting a webinar ‘Using customer data as a fuel for personalization’ on Tuesday, August 30, 2022. The VWO team says, “Which data are you going to use […]

What is email marketing and how are platforms helping brands succeed? [Answered]

Email marketing is one of the most preferred channels. With a strong email marketing strategy, you can take your business to the next level. MarTech contributor Pamela Parker has published an article answering the question ‘What is email marketing and how are platforms helping brands succeed?. She says, “Despite being so well-established, email marketing continues to attract […]

Workflows for an Impeccable Customer Journey, August 24 [Webinar]

Customer experience is the backbone of any business. Great experience comes for seamlessness, across the funnel. From delivering personalized website experience and following it through with workflows all the way to end of the funnel or lifecycle. VWO is hosting a webinar ‘Workflows for an Impeccable Customer Journey’ on Wednesday, August 24, 2022. The VWO […]

Designing A First-Party Data Strategy for a Cookieless Future, September 13 [Webinar]

When tech giants announced the death of third-party cookies, many marketers had to re-evaluate their strategies. Adweek is hosting a webinar ‘Designing A First-Party Data Strategy for a Cookieless Future: Win Customer Loyalty and Drive Conversions’ on Tuesday, September 13, 2022, at 1.00 pm EDT. The Adweek team says, “Join Acquia and VMLY&R to learn […]

Content Writing for SEO: How to Create Content that Ranks in Google [Video]

Your content plays a crucial role in achieving higher search engine rankings. Watch Ahrefs’ video ‘Content Writing for SEO: How to Create Content that Ranks in Google’ to create content that ranks in Google. The Ahrefs team says, “In this video, you’ll learn how to do content writing for SEO that engages your audience, satisfies […]

YouTube Updates: Analytics, Shorts, Tools, and More, August 20 [YouTube Live]

Social Media Examiner is hosting a YouTube Livestream on ‘YouTube Updates: Analytics, Shorts, Tools, and More’ on Saturday, August 20, 2022. Watch this Livestream to explore YouTube changes with Social Media Examiner featuring Jerry Potter with Jessica Stansberry. Social Media Examiner

Data Protection 101 [Podcast]

Digital Marketing Institute has published a new podcast episode ‘Data Protection 101’ featuring Will Francis with Steven Roberts. The DMI team says, “Many marketers are still confused when it comes to regulations around data privacy. While GDPR is the best known data regulation, it has been a catalyst for other data privacy developments around the […]

How To Forecast SEO Outcomes With Better Precision & Transparency, August 31 [Webinar]

Transparent, precise, and reliable forecasting is a great, proven way of aligning sales, SEO specialists, and customers. Search Engine Journal is hosting a webinar ‘How To Forecast SEO Outcomes With Better Precision & Transparency’ on Wednesday, August 31, 2022, at 2.00 pm ET. The SEJ team says, “Join our webinar to learn how to forecast […]

Explained: Marketing and Future of In-Game Ads

In-game advertising is advertising in electronic games. IGA differs from advergames, which refers to games specifically made to advertise a product. MarTech contributor Chris Wood has published an article elaborating how marketers are preparing for the future of in-game ads. He says, “As the IAB rolls out new ad standards for gaming, marketers at brands and […]

Truths about SEO

SEO plays an important role in your business growth. It helps you reach your potential customers through the web. Search Engine Land contributor Danny Goodwin has published an article highlighting six fundamental truths about SEO. He says, “Applying these six SEO truths will help you achieve next-level website performance, according to Bruce Clay, the founder […]

Kevin Indig Shares Five Examples of Product-led SEO

Kevin Indig has published an article highlighting five examples of product-led SEO and how they are different from each other. He says, “Originally coined by Eli Schwartz and his book of the same name, Product-led SEO is an aggregator strategy, and there different types. Some companies achieve this with user-generated content, others with integrations or apps. […]

How to Build a Content Operations Workflow

Content Operations Workflow is your set of tasks in sequential order to produce a content asset. Content Marketing Institute contributor Jodi Harris has published an article featuring five steps to build a content operations workflow that helps everybody. She says, “This streamlined, five-step approach can help you map the workflow for any content format and […]

Google Analytics 4 – More Than SEO [Podcast]

Search Engine Journal has published a new episode of  Search Engine Journal Show podcast ‘Google Analytics 4 – More Than SEO’ featuring Krista Seiden. Loren Baker says, “In the past few episodes, we’ve discussed the SEO and organic tracking implications of the switch from Universal Analytics to Google Analytics 4, but how does GA 4 […]

The Future of Social Commerce, September 8 [Webinar]

Consumers have more choices than ever before, and nowhere is this more evident than in the realm of social commerce. Though social media has long been characterized by the ways it caters to user preferences, shoppers are now even more empowered to choose their own adventure, spending less time with the platforms that don’t impress, […]

Google, FullStory & Optimizely: How to build a robust, data-led testing strategy, August 17 [Webinar]

Today’s top innovators Amazon, Google and Netflix have created a culture of data-backed experimentation. They have found a concrete way to make experimentation a cornerstone discipline by removing silos with actionable data. ClickZ is hosting a webinar ‘Google, FullStory & Optimizely: How to build a robust, data-led testing strategy’ on Wednesday, August 17, 2022. The ClickZ team […]

Why Finding the Right Platform is the Key to Winning in Email Marketing, August 18 [Webinar]

MarTech is hosting a webinar ‘Why Finding the Right Platform is the Key to Winning in Email Marketing’ on Thursday, August 18, 2022. The MarTech team says, “Marketers are being asked to do more with the resources already available to them while still delivering against tough targets. Pivoting this from a no-win mission to a […]

Customer Experience Automation Impact Report [Report]

Your customers are looking for personalized, relevant, and timely experiences when it comes to engaging with your business—something Customer Experience Automation (CXA) helps to create across the customer lifecycle. MarketingProfs has published the ‘Customer Experience Automation Impact Report’. The MarketingProfs team says, “Download the Customer Experience Automation Impact Report from ActiveCampaign now for more. You’ll […]

Using Event Tech to Empower Field Sales Marketers, August 18 [Webinar]

Field marketing teams often use video conferencing platforms to move prospects down the funnel by demonstrating products and expertise online. But the attendee experience can be vastly elevated by using data-driven and customizable event tech platforms that prove ROI. Glisser is hosting a webinar ‘Using Event Tech to Empower Field Sales Marketers’ on Thursday, August […]

The Real Reason Social Media Hasn’t Worked Yet and the First Step to Fix it, August 18 [Webinar]

Susan B. Zimmerman Enterprise is hosting a webinar ‘The Real Reason Social Media Hasn’t Worked Yet and the First Step to Fix it’ on Thursday, August 18, 2022. The SBZ team says, “During the FREE 2 hour workshop, we’ll work together so you can go from frustrated to empowered… even if using video or posting Reels is […]

Your Guide to B2B Marketing Basics [Guide]

B2B marketing is the way businesses generate demand from other businesses for their products and services. It’s about selling to corporate customers rather than individuals and it requires different marketing tactics and strategies. Digital Marketing Institute contributor Clodagh O’Brien has published ‘Your Guide to B2B Marketing Basics explaining b2b marketing. He says, “There are four […]

SEO Tips for Animated GIFs

An animated GIF is a graphic with multiple images that loop one after another creating motion. It is popular for social media memes. Practical Ecommerce contributor Ann Smarty has shared some useful tips SEO for Animated GIFs. She says, “Optimizing an animated GIF for organic search rankings is more or less the same as an […]

Google Ranking Factors: Fact or Fiction [2nd Edition E-book]

Search Engine Journal has published the second edition of its e-book ‘Google Ranking Factors: Fact or Fiction’. The SEJ team says, “The second edition of our Ranking Factors e-book is here to address a simple question with many complex answers: Is it a ranking factor? To help you plan SEO campaigns and make the most […]

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