According to a Content Marketing Institute research, 46% of marketers are using interactive content for better engagement.The following are the findings from CMI’s white paper ‘The Symphony of Connected Interactive Content Marketing’:55% marketers have been using interactive content for fewer than three years79% of marketers plan to use interactive content in next year52% of marketers are using interactive infographics47% of them are using contests40% marketers use interactive ebooks.Explore more findings from the CMI research. [...]