Content Marketing Institute has published a new guide titled ‘Your Ultimate Guide To Master the Content Creation Process’.

Jodi Harris says, “I’ve organized this advice to answer the three most critical content creation questions:

  • Who will create/contribute to the content?
  • How will the content align with your strategic goals?
  • How will you craft compelling stories that your audience will love?

Before you proceed: If you need a refresher on how to build the proper strategic foundation and secure stakeholder support for content marketing, check out these guides:

1. Who will create the content?

To determine the best creation model, consider factors such as the nature of your business, content competition, expertise required, and team and budget resources.”

Your Ultimate Guide To Master the Content Creation Process

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