MOZ contributor Emilie Martin has published an article highlighting 25 top Moz blog posts from 2023.

She says, “We published 176 posts on the Moz Blog this year, and as is tradition, it’s time to look back at the most popular ones! You’ll find articles on the latest in AI, setting yourself up for success with GA4, learning how to navigate search engines, and Google Discover, among other key topics such as content marketing, local SEO, and more.

Have a safe and happy new year, Moz friends! See you in 2024.

1. How to Drive Traffic in Google Discover: The Ultimate Guide

By Lily Ray | November 2, 2023

Lily knocked it out of the park with her ultimate guide on how to drive traffic in Google Discover, a queryless search product launched by Google in 2018, but tested on their desktop homepage in October 2023. Perhaps a sign of things to come?

She shared ten actionable tips to navigate the evolving landscape of Google Discover to help boost your website’s visibility:

  1. Ensure technical eligibility for Discover

  2. Understand user affinities and entities

  3. Manual actions.”

Here Are the Champions: 25 Top Moz Blogs of 2023

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