Holidays provide new opportunities for marketers to promote their products and services and increase sales.

HubSpot contributor Flori Needle has published an article featuring the top marketing holidays of the year for which marketers prepare. 

She says, “In this post, we’ll go over insights from marketers on the holidays and annual events that they spend the most money on and why.

What holidays and annual events do marketers build strategies for?

We asked marketers and advertisers about the holidays/annual events they plan to build marketing strategies for in the next 12 months. They were asked to select up to three options, and the top three responses were:

  • Winter/End of Year Holidays (ex. New Years Day)
  • Black Friday
  • Halloween.”

Top Marketing Holidays of the Year, According to Marketer Data


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