8 Psychological Elements That Impact Marketing Conversion Rates [Video]
MarketingExperiments founder Flint McGlaughlin has published a new video ‘8 psychological elements that impact marketing conversion rates’.
In this video, he covers the following:
- Website Wireframes: 8 psychological elements that impact marketing conversion rates
- Mobile webpage experiment for major university
- We don’t design a webpage; we design a cognitive progression
- The planning phase of the blueprint
- People don’t buy from websites, people buy from people
- If they don’t understand, they can’t believe
- Nothing happens until they’re willing to trade their value for yours
- Don’t be afraid of long copy; be afraid of insufficient clarity.
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