When it comes to search engine optimization, you need to consider all the kinds of your presence on the web. Since Google has different approaches for all three formats, you need to work to get indexed all of them.

MOZ has published a new Whiteboard Friday video ‘Desktop, Mobile, or Voice? (D) All of the Above’ featuring Dr. Peter J. Meyers.

The MOZ team says, “Needless to say, we’re facing more and more complexity in our everyday work, and the answers to our questions are about as clear as mud. In the wake of the 2018 mobile-first index, and since more searchers are home and not on-the-go, we’re left wondering where to focus our optimization efforts. Is desktop the most important? Is mobile? What about the voice phenomenon that’s now become part of our day-to-day lives?

As with most things, the most important factor is to consider your audience. People aren’t siloed to a single device — your optimization strategy shouldn’t be, either. In this informative Whiteboard Friday, Dr. Pete soothes our fears about a multi-platform world and highlights the necessity of optimizing for a journey rather than a touchpoint”.

Desktop, Mobile, or Voice? (D) All of the Above — Best of Whiteboard Friday

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