Seven tips to start a podcast series in 2018
Podcasting is one of the best ways to spread a word about your products. It also helps you stay connected with your consumers.
HubSpot columnist Drew McLellan has shared seven strategies to help you start a podcast series in 2018.
McLellan says, “Even if you’ve never been in front of a mic before, you can map out the first phase of a solid podcast schedule. From there, you’ll be able to branch out.
1. Create a checklist to keep yourself on task.
I asked myself tons of questions repeatedly before committing to podcasting. They included everything from the niche audience I wanted to reach to whether being the host of a podcast was a short-term fad or a long-term interest. I also considered what podcast style I preferred to offer the public, including a show prep and publishing schedule.
Obviously, your checklist will be individualized, but be sure it includes a section on technical elements. Setting up audio, iTunes, accounts, and interviews can be tricky if you haven’t done your homework.
2. Set up your basic show format.
Every interviewer prefers to run his or her podcast in a particular way. Many podcasters ask guests the same questions, but as a listener, I find that gets stale in a hurry. Sure, it’s less prep work, but it makes the host look lazy”.
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