Six tactics to use social media for business
In one of our posts today, we shared strategies to strengthen your local Facebook marketing.
Running a business and not using social media sounds like a weird idea in today’s world. HubSpot columnist Dan Tyre has shared six tips to effectively use social media for your business.
Tyre says, “Building a professional social media presence can be intimidating. Do you scrub old photos of you having a little too much fun at the bar? Do you start spamming everyone you know with content about widget creation?
And how much time is this really going to take? Here are a few tips from the Dan Tyre School of Social Media:
1) Open and optimize your accounts
Start with the basics: Make sure you have a LinkedIn, Facebook, Twitter, and Instagram account — and throw in Snapchat if you’ve got the time.
Once you’ve opened these accounts, follow each channel’s directions for optimizing your profile. Blank or inactive accounts are almost as bad as not having one at all. Add photos, fill out the bio and interests sections, and join or follow groups when applicable”.
Social Media Engagement Rates Dropping [Report]
Search Engine Journal contributor Kristi Hines has reported that social media engagement rates are dropping across top networks. She says, “The data set covers social media engagement on Facebook, Instagram, TikTok, and Twitter for 2,100 companies across numerous industries, ranging from food & beverage to tech. The Facebook following of the companies analyzed ranges from […]
Six Ways to Repurpose Videos on Social Media
Repurposing video content means taking a single video, reworking it, and posting it to multiple channels and social media platforms. Social Media Examiner contributor Anna Sonnenberg has published an article featuring six ways to repurpose short-form videos on social media. She says, “From remixing to cross-posting on multiple channels simultaneously, short-form video is one of […]
Everything You Need to Know about Metaverse
Metaverse is a universe within a universe. It refers to a VR world where one can explore, meet people, and build alternate realities, appearances, or lifestyles. HubSpot contributor Pamela Bump has published an article explaining what marketers need to know about metaverse. She says, “The metaverse aims to have a virtual world where users from […]
Reverse Engineer Your Competitor’s Social Media Content Strategy [Video]
Content Marketing Institute has published a new video ‘Reverse Engineer Your Competitor’s Social Media Content Strategy’ featuring Neal Schaffer. The CMI team says, “This is a clip from Neal Schaffer’s session at Content Marketing World 2022 called: How to Reverse Engineer Your Competitor’s Social Media Content Strategy.” Content Marketing Institute Sharing is caring
Comments are closed.
