Facebook has once again updated its news feed. Now the news feed features the stories first which link to faster loading webpages.

says, “With this update, we’ll soon take into account the estimated load time of a webpage that someone clicks to from any link in News Feed on the mobile app. Factors such as the person’s current network connection and the general speed of the corresponding webpage will be considered. If signals indicate the webpage will load quickly, the link to that webpage might appear higher in your feed”.

To help publishers make their webpages load faster, Facebook has published publisher best practices for improving mobile site load time.

News Feed FYI: Showing You Stories That Link to Faster Loading Webpages

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