‘Too Many Facebook Hashtags Seriously Hurt Your Brand’ – ‘Mashable’
The latest post on ‘Mashable’ is titled “Too Many Facebook Hashtags Seriously Hurt Your Brand”.
Matt Petronzio says, “You really need to stop using so many hashtags on your brand’s Facebook Page, according to a new report (though, it’s probably a good rule of thumb for your personal page, too).
Social media marketing company Socialbakers released data this week showing that the more hashtags a brand uses in a Facebook post, the less engagement it receives.
Based on a sampling of 200,000 brand posts on Facebook in February 2014, brands that used one or two hashtags in a given post received an average of 593 interactions“.
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