Forrester Research is having a teleconference “Using Word-Of-Mouth (WOM) Marketing – Do’s And Don’ts” on Thursday, November 22 at 5 am – 6 am Eastern time.


Forrester Research is having a teleconference “Using Word-Of-Mouth (WOM) Marketing – Do’s And Don’ts” on Thursday, November 22 at 5 am – 6 am Eastern time.

Forrester Teleconference Description

“Many marketers are interested in using the online channel to launch word-of-mouth (WOM)campaigns, via email, online marketing, or social networks. The teleconference will address the top do’s and don’ts before launching any such campaign.” [source]

Teleconference Agenda

* What kind of company can benefit from WOM?

* What kind of product is best suited to WOM?

* How should you start a WOM campaign?

* What kind of analytics should be used?

Cost: $250

Teleconferences require an internet connection and a phone line.

‘Forrester Research’ Link

Forrester Research Teleconference: Using Word-Of-Mouth (WOM) Marketing – Do’s And Don’ts

About Forrester Research

Forrester Research, Inc. (Nasdaq: FORR) is an independent technology and market research company that provides pragmatic and forward-thinking advice to global leaders in business and technology. For more than 23 years, Forrester has been making leaders successful every day through its proprietary research, consulting, events, and peer-to-peer executive programs. [source]

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