Commission Junction has announced the release of its Web Services for advertisers and publishers. By offering a comprehensive Web Services solution, Commission Junction is enabling its clients and third parties to develop their own applications to create unique products or consumer experiences in the CJ Marketplace, according to Commission Junction.


Commission Junction has announced the release of its Web Services for advertisers and publishers.

Commission Junction Announces Web Services

By offering a comprehensive Web Services solution, Commission Junction is enabling its clients and third parties to develop their own applications to create unique products or consumer experiences in the CJ Marketplace, according to Commission Junction.

According to Commission Junction, “Advertisers can now offer publishers enhanced access to their product catalog data feeds, enabling publishers to present the most up-to-date product information to their visitors in the most desirable manner. In addition, advertisers benefit from the ability to customize affiliate program sign-up and login areas, allowing for the creation of a truly branded experience for the publishers in their affiliate marketing programs”.

Jason Weiser, partner marketing manager at Snapfish, a service of HP, says: “Using this functionality, our publishers will be able to get product data in a faster, more customizable manner. This release contributes to Commission Junction’s status as the industry leader and one stop shop for affiliate marketing solutions. We are truly excited to benefit from these advance”.

Tom Vadnais, president of ValueClick U.S. and general manager of Commission Junction and Mediaplex, says: “Commission Junction is driving the next phase of innovative services to the affiliate marketing community. I am looking forward to the creativity and development that will result from this launch”.

About Commission Junction
Commission Junction provides advanced performance marketing solutions that help marketers increase online leads and sales. By facilitating strategic relationships between advertisers and publishers, Commission Junction leverages its proven expertise in affiliate marketing and search marketing to drive measurable results for its clients.

About ValueClick, Inc.
ValueClick, Inc. (Nasdaq: VCLK) is one of the world’s largest integrated online marketing companies, offering comprehensive and scalable solutions to deliver cost-effective customer acquisition for advertisers and significant revenue for publishers. Through its individual brands, ValueClick’s performance-based solutions allow advertisers and publishers to reach their potential through all online marketing channels, including display advertising, affiliate marketing, lead generation, search, e-mail, and comparison shopping. ValueClick brands include Commission Junction, HiSpeed Media, Mediaplex, PriceRunner, ValueClick Media, and Webclients. For more information, please visit www.valueclick.com.

[Source: Commission Junction Press Release]
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