TNS Media Intelligence has launched AdScope. AdScope is an all-digital ad identification and retrieval service for multi-media creatives.


TNS Media Intelligence has launched AdScope. AdScope is an all-digital ad identification and retrieval service for multi-media creatives.

AdScope uses automated ad pattern recognition and end-to-end digital ad monitoring to identify, capture, store and deliver internet creatives.

AdScope also delivers TV, radio, magazine and newspaper creatives.

Bev Andal, Chief Operating Officer of TNS Media Intelligence, said: “Marketers and their advertising agencies need fast, actionable competitive intelligence, so they can respond immediately to changes in the competitive landscape. We conducted independent marketplace research that indicated there are drawbacks with existing ad and video monitoring services, which we felt could be addressed using improved technology.” [Source]

AdScope clients have a 24/7 access to a web-based system. Clients can also customize ad alerts to match their specific needs. The ads are delivered with a full description and can be ordered online through a shopping cart.

For more information on AdScope, click here.

 

 

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