Dumbfind has launched Adsonomy. Adsonomy serves advertisements to users related to the results of a specific search by analyzing the search results, rather than the keywords.


Dumbfind has launched Adsonomy. Adsonomy serves advertisements to users related to the results of a specific search by analyzing the search results, rather than the keywords.

Chris Seline, CEO and Founder of Dumbfind, said: “When companies advertise on Google, MSN, and Yahoo they try to capture every keyword relevant to their product. On Dumbfind, they can let Adsonomy use tagvertising technology do the work for them.

We are offering Adsonomy free to companies because we understand that it is a new concept and that people will need to try it out to understand how it works. So give it a try! There certainly isn’t any risk involved, unless you are afraid of success.” [Source]

Adsonomy lets a customer company control up to 10 topics relevant to their product. When a user performs a search relevant to the tag, their ad is displayed.

Dumbfind automatically assigns tags to urls in the company’s index. Dumbfinder users adserver to analyze the tags and determine the most relevant ads to serve.

For more information on Adsonomy, click here.

 

 

 

 

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