Jim Yu says, “Panda “4.1″ – another iteration of Google’s algorithm aimed at low-quality web content — hit on September 25, and some brands saw upward of a 90 percent loss in their organic search footprint, according to initial research conducted at BrightEdge.

In this post, we’ll go over the latest Panda iteration, and what it could mean for your website’s content strategy based on findings on which sites were impacted positively and negatively.

How Is Panda 4.1 Different Than Before?

Although Google closely guards its algorithmic secrets, here’s what we know about Panda historically, based on what Google representatives have said about it and on other data analyses shared amongst the web marketing community:

  • Panda targets “thin” content on sites, which often equates to a general lack of content”.

How Google’s Latest “Panda” Algorithm Should Change Your Content Strategy

Marketing Land

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