‘Content is not king’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “Content is not king”.
Demon Ragusa says, “I’ve never been one to submit to catchphrases. The business world and, by extension the marketing world, is full of them.
“Net-net, at the end of the day, we are living with a new normal of big data.” Just typing these words gives me the shivers. But these phrases emerge, typically, around meaningful trends.
For the past three years the dialogue about content marketing has gone from a whisper to a roar. And the expression ‘content strategy’ is now popular discussion”.
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