Omnichannel marketing is an increasingly popular topic in digital marketing today.

Digital Marketing Institute is hosting a webinar ‘A Straight Talking Guide on Omnichannel Marketing Strategy’ on Thursday, July 21, 2022.

The DMI team says, “In this session, we will pin down the definition of omnichannel marketing before working through a blueprint that any brand can put into practice.

  • Unichannel, multichannel, omnichannel: What are the key differences?
  • Omnichannel and the customer journey
  • The 5 key components of an omnichannel strategy
  1. Customer data
  2. Technology
  3. Partners
  4. User experience
  5. Measurement.”

A Straight Talking Guide on Omnichannel Marketing Strategy

Digital Marketing Institute


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