SEO is one of the most important processes that help today’s organizations scale new heights. It helps you establish your identity online and grow your sales.

To help you make the most of your SEO efforts, Koozai contributor Gary Hainsworth has shared seven SEO myths & misconceptions.

He says, “As long as SEO has been a thing people have said to do X to get good rankings. Many times they are right, but sometimes the coincidences and anecdotal evidence sticks in peoples memories. These myths and misconceptions are sometimes hard to shake, so what should be ignored?

Most of these have numerous caveats, but below are some of the more persistent myths around SEO.

Link Building Is Dead

This myth has been around for a few years after notorious Google algorithm updates which punished spammy link building. Then a lot of link building turned to guest blogging which then also died (Or did it? See further down).
The reality is that these things still happen, and link building is still important to websites, it just has to be done more honestly and intelligently”.

Top 7 SEO Myths & Misconceptions

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