Goal setting is an important aspect in making your business successful. Whether it is sales or marketing, you need to find and implement rewarding strategies.

The HubSpot contributor Meg Prater has shared eight-steps to help marketers set smarter sales goals.

Prater says, “Smaller goals let your reps build confidence with incremental wins.

They also help track your rep’s progress toward larger goals, giving you more time to work with struggling reps.

A Harvard University study found setting specific goals increases motivationbeyond simply telling yourself, “I’ll just do my best.

The study ultimately reported students who stuck to a goal-oriented plan performed 30% better than those who didn’t. What would a 30% better performance from each of your reps look like for you?

Below, find out how to set sales goals on an individual and team level. It might seem like a lot of work, but the result is motivated salespeople who have the support they need to succeed”.

8 Steps to Setting Smarter Sales Goals


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