Attracting more prospects and converting them requires a real interesting offer and with innovative methods you can attract and convert more.

Copyblogger’s Brian Clark has shared five techniques that you can use to improve your conversion rate.

Clark says, “Your headline draws them in, while your opening copy maintains the magnetic hold. The express benefits give them hope that they may have found the solution they desire. And then you ask for the sale with an explicit call to action.

A total win, right? Then why are you still disappointed with your results?

You’re doing a lot right, and that’s why you make some sales. But you could be selling a lot more if you take the time to make your case.

Here’s what I mean.

Your headline, lead, and benefits are promises. When you make assertions about your product or service, you subsequently need your prospect to believe you”.

5 Ways to Convert More Prospects by Making Your Case

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