Steve Young says, “In recent years, influencer marketing has exploded. In fact, an estimated 56 percent of brands increased their influencer marketing budgets in 2016. Truth be told, you may find it increasingly difficult to meet your business goals if you don’t relate with influencers, and choose to do it all alone.

The concept of building relationships with industry experts — who have a loyal community, authority and the personality to influence other people — is what drives growth. Once you establish strong relationships with influencers, you can almost bet you will acquire new customers. According to a research study by Tomoson, 51 percent of marketers believe they get better customers from influencer marketing“.

Influencer Marketing Tips From a College Student With a 250 Million Follower Reach

Entrepreneur

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