‘Is Native Advertising Ethical? (It Depends On Who You Ask)’ – ‘Copyblogger’ Blog
The latest post on ‘Copyblogger’ Blog is titled “Is Native Advertising Ethical? (It Depends On Who You Ask)”.
Demian Farnworth says, “Let’s see.
A dubious six-page insert in the Denver Post appears one Sunday.
You flip through it and see articles like “Reclamation helps balance environment and energy needs” and “Colorado environmental regulations serve as model for rest of the U.S.”
The section is labeled “Advertising Supplement to the Denver Post” and looks, design-wise, somewhat different from the rest of the Post, but clearly intended to look like a Post article”.
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