ChaCha.com, a newly launched search engine, has selected Accipiter for its online ad management needs.


ChaCha.com, a newly launched search engine, has selected Accipiter for its online ad management needs.

ChaCha.com offers both a ‘Search’ and ‘Search with a human guide’ capability to its users.

ChaCha.com is going to use Accipiter’s AdManager platform to serve local, national and syndicated ads, targeting ads based on keyword search criteria that users input for search topics, according to Accipiter.

ChaCha.com will also utilize Accipiter’s AdMarket product, a self-serve advertising solution to work efficiently with small and mid-sized advertisers.

Post Related Link

Accipiter Press Release

About Accipiter

Accipiter is an an online advertising technology provider. Accipiter provides ad management, trafficking and behavioral targeting solutions for web publishers, media networks and marketers.

About ChaCha.com

ChaCha, the first search engine to instantly connect users with people to produce relevant results, was co-founded by Scott A. Jones and Brad A. Bostic in 2006.

 

 

 

 

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