Martin Beck says, “Facebook’s meteoric growth in video — from afterthought to more than 4 billion daily views in less than a year — has come with some controversy.

There’s been grousing that a three-second glimpse of autoplay video in the News Feed isn’t enough time to register a significant view. More damningly, there have been accusations that much of Facebook’s video surge has been built by people stealing content and uploading it on Facebook, one study finding that pirated video accounted for more than 70 percent of Facebook’s 1,000 most popular videos.

As Recode noted today, George Strompolos, CEO of Fullscreen, one of the biggest YouTube video networks, tweeted in June that he was “getting very tired of seeing our videos ripped there with no way to monitor or monetize.” This month, prominent YouTube creator Hank Green called out the social network for “theft and lies” in regard to its video efforts, and a Facebook product manager responded that the company wasworking on the issue“.

Facebook Signals That It Will Start Cracking Down On Video Piracy

Marketing Land

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