Conversion rate optimization (CRO) is the process of increasing the percentage of users who perform a desired action on a website.

MOZ has published the latest episode of the Whiteboard Friday video ‘CRO Misconceptions Every SEO Should Know’ featuring Ayat Shukairy.

The MOZ team says, “Conversion Rate Optimization doesn’t happen in a vacuum. All the different marketing initiatives that we do impact each other. Knowing a little bit about CRO will help you and will go a really long way.”

MOZ

Sharing is caring