Have You Stopped Using These Outdated YouTube Marketing Tactics?
YouTube is a unique platform that has been backing businesses to promote their products and grow sales online. Certain techniques help you to get more views on YouTube and boost your promotional efforts.
HubSpot contributor Rebecca Riserbato has published an article highlighting
She says, “Let’s review the top outdated YouTube strategies that you need to abandon and what you should do instead.
1. Focusing on selling products rather than helping your audience.
While YouTube might have been a place for entertainment before, it’s now also a place for people to learn new skills and conduct research.
Nelson Chacon, the principal marketing manager of YouTube at HubSpot, says, “Don’t sell, help. Users on YouTube like to be educated and not sold to.”
When businesses first started using social media sites, one of the older marketing tactics was to sell, sell, sell.
But users don’t want to be sold to. They want help. If they go to your business’s YouTube, they probably want information too”.
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