Searchmetrics contributor Jordan Koene has published a new ‘Voices of Search’ podcast ‘The Perils of Over-Optimizing Website Content’.

In this podcast, Koene explains the importance of optimizing your web content for achieving good search engine rankings and how over-optimization can harm your SEO reputation.

Searchmetrics team says, “Join Ben and Jordan Koene as they break down the essentials of content optimization and how to avoid common pitfalls that sabotage many successful brands.Topics covered include:

  • Content optimization consistently evolves over time.
  • Over-optimization tactics often make content harder to read and overloads your page with unnecessary keywords, creating a detrimental user experience.
  • Excellent content-optimization tactics often include educational content, which carefully helps customers through a product process, such as signing up for a credit card or how to open a bank account”.

The Perils of Over-Optimizing Website Content

Searchmetrics

Sharing is caring