‘Half of Page-1 Google Results Are Now HTTPS’ – MOZ
Dr. Peter J. Meyers says, “Just over 9 months ago, I wrote that 30% of page-1 Google results in our 10,000-keyword tracking set were secure (HTTPS). As of earlier this week, that number topped 50%.
While there haven’t been any big jumps recently – suggesting this change is due to steady adoption of HTTPS and not a major algorithm update – the end result of a year of small changes is dramatic. More and more Google results are secure.
MozCast is, of course, just one data set, so I asked the folks at Rank Ranger, who operate a similar (but entirely different) tracking system, if they thought I was crazy”.
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