Search Engine Watch has published a new guide ‘How to Do Online Competitor Analysis’ to help marketers improve their marketing with online competitor analysis. The SEW team says, “Many companies do competitor analysis when they develop a digital marketing strategy and never get back to it later. That’s an oversight because in many cases, a timely update on your rivals’ online moves could help you adjust your campaign mid-way and let it perform better in the end. In this guide, we will take you through the main points of competitor analysis which you may need to revisit when... [...]