Our friends over at WebsiteBuilder.org sent us a cool and informative infographic to share with you. The information here can improve your email marketing success tremendously. With 119 facts, you’re sure to find something you don’t already know that will bump up your results. Click on the graphic to read their article and see their infographic. [...]
Customer retention is a key in today’s competitive marketing environment. Providing offers and services that appeal the customers is a task that needs your attention.Business.com writer Larry Alton has shared five ways that can help you keep your customers coming back.Alton says, “There are hundreds of ways to generate repeat business, but if you’re looking for quick, simple and effective, the following five strategies will serve you well.1. Start a loyalty programOne of the classic ways to encourage repeat business is to start a loyalty program. You can get as complex as... [...]
Internet advertising is a way to help marketers reach out more clients and make more sales. Fortunately here they have a choice to set their budget for advertising their products and services.Entrepreneur writer Nathan Chan has published an article to help marketers move beyond AdWords and consider Reddt, Outbrain and Taboola for prospective ads.Chan says, “Here are three other types of ads also highly effective for many companies. If you aren’t already using these platforms to increase brand awareness and sales, you might want to change that right away.1. Reddit adsReddit is a conversation... [...]
Entrepreneur contributor Patrick Bet-David has published a video in which he shares the three most important skills that sales people should possess.Patrick says, “If you’re an entrepreneur, businessperson or CEO, sooner or later you’re going to realize that sales rule the business world. That’s how you bring in the revenue and grow your company.But, when people talk about sales, they often talk about closing. You’ve probably heard the ABCs of sales (Always Be Closing) or the phrase that coffee is for closers, but there are other important aspects of sales, too.... [...]
Mario Brown has been using Facebook as a profitable marketing tool. The key to his success is retargeting, showing ads to people wherever they go after they have clicked on his ad in Facebook.The key to getting a large retargeting list is his video ads that cause Facebook users to make that first click. In Video Ads Mastery, he shows how you can use this same advertising + retargeting technique to build your own business.Brown says this approach can start a revolution in social media marketing by giving you Step By Step instructions in how to build passionate audiences in your niche and do it... [...]
Kissmetrics is hosting a webinar on ‘Hacking Facebook Ads on the Cheap: How to Supercharge Sales Leads on Any Budget’ on Thursday, July 13 at 10.00 am PT.The webinar will reveal proven social media advertising strategies to get more page views.Webinar speakersLarry Kim, Founder of WordStream and CEO at Mobile MonkeyThue Madsen, Marketing Operations Manager, KissmetricsKissmetrics team says, “Join Larry Kim for a presentation of unusual-yet-proven social media advertising strategies designed to generate millions of page views at a tiny fraction of a penny per click, then... [...]
It is very important to update your SEO strategies depending upon the search engine changes and with the changing needs of your business.MOZ writer Roy Hinkis has shared five ways to realign the SEO strategies for your growing business.Hinkis says, “In this blog post, I’m going to show you how to pivot your SEO strategy according to the business’ needs.1. Align your SEO strategy with the business strategySimilarWeb, the company I work for, decided to change their go-to-market strategy. Instead of targeting their current audience, their new vision was to target their enterprise... [...]
Email marketing can be successful with a blend of tactics. It ranges from making your subscriber to open an email, click on a link and make a purchase.HubSpot writer Aja Frost has shared seventeen examples of terrible email closing lines.Frost says, “I read more than 100 outreach emails last week looking for examples for a post on powerful closing lines. But instead of inspiration, I mostly found examples of what not to do.A bad final line can completely wreck your email. Not only is it the last thing your prospect reads, research shows it’s actually the most memorable element of... [...]
Video has a irreplaceable role in today’s marketing environments. In content marketing and promotion, the share of video is quite influentialHubSpot’s Amanda Zantal-Wiener has shared six viral video marketing examples and has shared information on what makes them viral.Amanda says, “You know how important video is. That much is clear. In fact, 94% of marketers plan to add either YouTube or Facebook video to their content distribution effortsin the next 12 months. And that’s great — but we have a question. What makes a video viral?According to Dictionary.com,... [...]
The affiliate marketing domain has expanded into a multi-billion dollar industry in which marketers all over the world capitalize on every day. Of course they need to adjust their marketing strategies beyond a single screen.Marketing Land columnist James Collins has shared five tips to using data and improving affiliate marketing performance.On importance of understanding cross-channel view, Collins says, “Historically, carrying out a non-siloed approach to marketing has been an issue for marketers. However, we’re seeing more and more brands and retailers across our client base taking... [...]