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Monday, May 17, 2021

Archive for the 'Social Media Marketing' Category

Five Instagram Live Best Practices

Social media platforms enable businesses to reach their target audiences. Instagram Live tool enables you to connect with brands and influencers in real-time. Search Engine Journal contributor Ashley Segura has published an article highlighting five Instagram best practices. She says, “Instagram Live offers the opportunity to strengthen audience relations, create true bonds with followers, and showcase a true behind-the-scenes feel for your brand – all at a low to no-cost content creation strategy. Bonus: Instagram favors brands that use all of their features. This means it’s safe to... [...]

How to Use Facebook Ads And Organic Content to Build [Video]

Social Media Examiner has published a new video titled ‘How to Use Facebook Ads And Organic Content to Build’ featuring Emily Hirsh. The SME team says, “Want to get your brand in front of new audiences? Wondering how to amplify your organic content to reach new people? Facebook ads expert Emily Hirsh explains how to build brand awareness with content and Facebook ads. You’ll learn which content to promote, how many pieces of content to promote each month, and who to target with your ads. You’ll also find tips to follow up with and convert new viewers into becoming customers.... [...]

Instagram Reels Strategy: What Marketers Need to Know [Podcast]

Social Media Examiner has published a new podcast episode ‘Instagram Reels Strategy: What Marketers Need to Know’. Michael Stelzner says, “Want to do more with Instagram Reels? Wondering how to enhance your Reels content? You’ll discover a strategy to promote your products and services using Instagram Reels. The last few years have seen a rise in video marketing, due in part to the popularity of platforms such as Snapchat and TikTok. Reels is Instagram’s short-form video-based addition to that marketplace. Reels has an edge over Stories for two reasons. First, the editing... [...]

Instagram Archive Posts: Marketing Strategy [Video]

Social Media Examiner has published a new video ‘Instagram Archive Posts: Marketing Strategy’ to help marketers improve their Instagram marketing performance. The SME team says, “Are outdated, seasonal, or giveaway posts cluttering up your Instagram profile? Wondering whether you should delete or archive older Instagram posts from your profile? Find out how to safely clean up and curate your Instagram profile content, with this advice from Instagram expert Jenn Herman. Discover the difference between deleting and archiving an Instagram feed post or story, what happens when you... [...]

Seven Tips to Achieve Pinterest Marketing Success

Pinterest has more than 450 million monthly active users. Its unique features continue to attract users from around the world. Jeff Bullas has shared seven critical tips to help you achieve best results on Pinterest in 2021. He says, “The cool thing about Pinterest is that it’s largely untapped compared to other social media platforms. While a lot of brands are reaping the rewards of this buy-ready audience, many have prioritized Facebook and Instagram, or even TikTok. So if you get Pinterest marketing right, things can happen pretty quickly. You can get an edge over your competitors... [...]

The Step-by-Step Guide to Instagram Live [Guide]

Instagram – with its popular features and rising audience, is one of the most sought-after social media platforms. With the right marketing strategy, you can make the most from your Instagram marketing efforts. HubSpot’s Caroline Forsey has published a new guide called ‘The Step-by-Step Guide to Instagram Live’. She says, “You might consider using Instagram’s Live feature to host live Q&A’s with industry leaders, stream entire virtual events, or host live product tutorials from social media influencers. If you’ve never posted a live video on Instagram,... [...]

HubSpot Shares 63 Facebook Statistics for 2021

When it comes to social media marketing, Facebook stays on top of the list. With 2.8 billion monthly active users,  Facebook presents a big marketing opportunity for all businesses. HubSpot has published ‘63 Facebook Statistics to Know for 2021′ to help you learn more about Facebook and its impact Kayla Carmicheal says, “Whether you want insights on where to invest your ad dollars, or you’re interested in where to begin the buyer’s journey on Facebook or considering whether it’s even worth it to use Facebook in 2021, you’ll find all the Facebook statistics you... [...]

LinkedIn’s New Company Page Features, New Personal Profile Features, and More [Video]

LinkedIn is a platform that provides you exposure and enables you to reach the targeted audience. With a proper marketing strategy, you can use this platform to make most from the social media. Social Media Examiner has published a video ‘LinkedIn’s New Company Page Features, New Personal Profile Features, and More’. The SME team says, “Explore LinkedIn changes with Michael Stelzner and LinkedIn expert, Judi Fox. Discover the latest social video tips and strategies so you can improve your video results on Instagram, Facebook, YouTube, TikTok, and Twitter during our upcoming... [...]

Social Media Trends Dominating 2021, May 4 [Twitter Chat]

Social media platforms have become an integral part of most businesses today. With the newest features like live video, brands are able to move closer to their target audiences now. Social Media Today is hosting a Twitter Live Chat ‘Social Media Trends Dominating 2021’ on Tuesday, May 4, 2021. The SMT team says, “#SMTLive brings together social media marketing professionals from around the world every week to connect and talk about hot topics in the industry. Join us for an insightful and live-ly chat on Twitter every Tuesday from 12-1pm ET”. Social Media Trends Dominating... [...]

21 Social Media Post Ideas – Quick Sprout

By posting a variety of content, you can continue to attract your social media followers and engage them. New types of content also help you to provide fresh content to your followers. Quick Sprout’s Lars Lofgren has shared 21 social media post ideas to help you achieve social media success. He says, “Social media has changed the way we live. As marketers, we need to recognize how our current and prospective customers are utilizing these platforms and use that knowledge to our advantage. Ultimately, you want to be able to convert your social media followers into customers. But this... [...]