Ayaz Nanji says, “Twitter still has more active monthly visitors than Instagram in most countries around the world, according to a recent report from GlobalWebIndex.The report was based on GlobalWebIndex’s survey of thousands of global Internet users (excluding China) age 16-64.Twitter has more active users than Instagram in 29 of the 33 markets surveyed; the exceptions are Hong Kong, Taiwan, Thailand, and Sweden.Twitter is also visited monthly more by respondents of all ages.However, the gap is very small among the youngest group surveyed, age 16-24: Some 42% have visited Twitter... [...]

Thomas Koletas says, “There is a popular commercial for the candy bar Twix that shows two adversarial Twix factories that take different approaches to making the same product. The copy implores the viewer to “pick a side,” which of course is ludicrous because each side of a Twix bar is the same product.It’s a manufactured controversy that, for B2B marketers, evokes inefficiency — and perhaps shades of what they experience between the brand and demand teams within their own marketing departments.Unfortunately, too many B2B marketers have created a similar schism with the way that... [...]

It’s been a little over a month since Stephen Gilbert released Snap Affiliate Profits. In these weeks, over 3000 marketers have invested in this training.If you want more details about this training in effective affiliate marketing, you can check the earlier notice on IM NewsWatch here: IM NewsWatch notice on Snap Affiliate Profits.In summary, Gilbert reports that he has been able to use $5 in Facebook ads to generate $75 in sales. Snap Affiliate Profits shows how to do it.Keep in mind:• This is a case study showing how he did it, including his real results.• It only takes 20-30... [...]

Clement Teo says, “Digital advertising is akin to a carpenter’s toolbox. Each tool in the box serves a different purpose and was made to accomplish a specific task. Similarly, native advertising, or sponsored content, is a marketing tool that marketers can use as a complement to other forms of digital advertising to achieve a specific purpose.Forrester defines native advertising as: Any form of paid or sponsored content that directly and transparently contributes to the experience of the site or platform where it appears by aligning with the format, context, or purpose of that site or... [...]

Emma Snider says, “Salespeople tend to be masters at the art of LinkedIn. They maintain their profiles in tip-top shape, use the network to research buyers before sending a call or email, and keep close tabs on what their customers post in groups. Of people who are still not sold on the power of LinkedIn, few (if any) are in sales.So when it comes to prospecting on LinkedIn, most salespeople have the basics down. They know how to search for prospects and narrow the results down by industry, company, location, and other specifications. The savviest of the bunch also know how to save searches... [...]

Patricio Robles says, “In June, it was revealed that Safari in iOS9 would support ad blocking. Last week, ad blocking on iOS became a reality.This week, the iOS ad blocking apocalypse is in full swing and the victims aren’t just companies that rely on digital advertising to generate revenue.As detailed by Fortune, the most popular iOS ad blocker, Crystal, is currently preventing a number of high-profile ecommerce sites from rendering. Retailers affected include Walmart, Sears, Walgreens and Lululemon.Last Cyber Monday 78% of mobile shopping took place on iOS devices and according... [...]

Elaine Ramirez says, “Would you subject yourself to ads showing on your lock screen, in exchange for never paying for data?PopSlide, from Singapore-based YoYo Holdings, is a mobile ad platform that lets users earn points by reading ads on their smartphone’s lock screen — which can be quite often, given that users in some countries check their phones at least 50 times a day. When they collect enough points, they can redeem those for data or minutes on their phones.The company claims that a typical user can earn an average of 72 hours’ worth of data — enough to cover a month’s... [...]

Scott Gerber says, “Scaling any business takes time, money, and often, a lot more effort than you think. Scaling a service-based business in particular is tricky—we’ve seen many try to scale and then crash as they outpace their own growth.So how can you make sure not to follow in their footsteps? I asked 9 entrepreneurs from YEC for their best advice on scaling service-based businesses. Here, they share what strategies worked for them, and what they would suggest others do.1. Outsource, Then HireWhen growing rapidly, the knee-jerk reaction is to hire to meet the increasing demand.... [...]

Rainmaker team says, “Youpreneur.FM host Chris Ducker delves into what it takes to be truly original in online business, why it’s important, and why you don’t need to cut corners in order to create new content.We are back with another solo show on Youpreneur.FM!Originality is something many of us have lost touch with, especially in the online world. We’ve forgotten how to set ourselves apart from the crowd, and many have simply ripped off other people’s ideas and content as their own.On today’s episode, Chris maps out the five reasons why he believes originality is king in today’s... [...]

Jeremy Gottlieb says, “Have you ever wanted to automate pulling data from a web page—such as building a Twitter audience—and wanted a way to magically make all of the Twitter handles from the web page appear in your Google Sheet, but didn’t know how? If learning Python isn’t your cup of tea, using a few formulas in Google Sheets will allow you to easily and quickly scrape data from a URL that, were you to do so manually, could take hours.For Windows users, Niels Bosma’s amazing SEO plug-in for Excel is an option that could also be used for this purpose, but if you analyze data... [...]