Marketing Week is hosting a webinar on ‘Eleven social media metrics you need to master’ on Wednesday, February 6, 2019 at 10.00 am ET. The Marketing Week team says, “Social analytics don’t hold much value if you can’t clearly measure performance and ROI. But what are the most important metrics you need in your toolkit? You’ll […]
The MOZ team has shared a video titled ‘Full Funnel Testing: SEO & CRO Together’ featuring Will Critchlow. The MOZ team says, “Testing for only SEO or only CRO isn’t always ideal. Some changes result in higher conversions and reduced site traffic, for instance, while others may rank more highly but convert less well. In today’s Whiteboard Friday, we welcome […]
YouTube as a platform plays a vital role in enabling the marketers to expand their reach by effectively passion on their promotional messages to the audience. Search Engine Marketing contributor Diana Ford has shared 25 tools to help marketers streamline their YouTube SEO optimization. Ford says, “Getting yourself noticed on YouTube can be quite a […]
Email has been the backbone of different brands’ marketing streams. Email marketing is considered to be one of the strongest forms. Business 2 Community contributor Amreen Bhujwala has shared ten benefits you can reap from email marketing. Bhujwala says, “Email continues to be one the best ways to reach out to your customers and potential […]
The Business 2 Community team has published a podcast titled ‘Marketing with Clarity & Confidence: Setting Goals’ featuring Adam Fout. About the podcast “Setting goals is setting yourself up for success. Goals keep us in the moment and in the game, keep us focused on our why, keep us working when it’s not so fun, […]
Search Engine Optimization plays a vital role in growing your business online. There are several elements that form a strong SEO strategy and quality content is one of them. Content Marketing Institute is hosting a webinar on ‘2019 SEO & Content Predictions’ on Wednesday, January 30, 2019 at 2.00 pm ET. The CMI team says, “On […]
AWeber team has launched a free course called ‘Everyday Email’ to hep brands and marketers succeed with email marketing. This couese will deliver 30 tips in 30 days. Here’s how Jill Fanslau introduces this course: Every day for 30 days, you’ll receive one, easy-to-follow, “snackable” tip about email from me. (Lucky you!) You can read […]
The Buffer contributor Brian Peters has published a new podcast titled ‘The Most In-Demand Skills of 2019 (According to LinkedIn), YouTube Advertising, Our Ultimate Facebook Engagement Guide, and More’. Peters says, “Each week on the Science of Social Media we cover some of the most important trends, news, research, and insights in social media marketing. […]
Video plays a pivotal role from lead generation to increase in sales. If used in correct manner you can get outstanding results with your video marketing strategy. To help marketers create and use the videos for marketing Content Marketing Institute is hosting a webinar on ‘How to Create a 90-Day Video Content Plan’ on Wednesday, January […]
Influencer marketing is one of the rapidly rising forms of promotional tactics. Entrepreneur contributor David Meltzer has published a video on how to become a social media influencer in 2019. Meltzer says, “Lauryn Evarts Bosstick and Michael Bosstick, the co-hosts of The Skinny Confidential Him & Her Podcast, discuss the evolution of The Skinny Confidential from […]