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Monday, November 30, 2020

Archive for the 'Facebook marketing' Category

How Much Should You Spend on Facebook Ads? Budgeting Steps [Video]

Social Media Examiner has published a new video  ‘How Much Should You Spend on Facebook Ads? Budgeting Steps’ to help you plan and make most from your Facebook advertising efforts. The SME team says, “Trying to lock the budget for your Facebook ads? Need some ad spend wisdom? Facebook advertising expert Allie Bloyd walks you through the steps to determine the Facebook ads budget for your specific business. You’ll learn what percentage of your advertising budget to dedicate to Facebook ads based on your revenue goal, and how to distribute your monthly ad spend across campaigns... [...]

Facebook Ads for Local Businesses: A Framework for More Revenue [Video]

Social Media Examiner has published a new video ‘Facebook Ads for Local Businesses: A Framework for More Revenue’ to help local businesses utilize Facebook ads. The SME team says, “Does your local business need more business? Need a proven Facebook ads strategy? Facebook advertising expert Allie Bloyd shares a framework to create a profitable Facebook ads strategy for your local business. You’ll discover three different levels of ads your local business should be using, and learn which content and campaign types work best at each level. Allie shares specific advice you can apply... [...]

How to Boost Your Facebook Group Engagement [Video]

Social Media Examiner has published a new video ‘How to Boost Your Facebook Group Engagement’ to help you improve your Facebook marketing efforts with better engagement. The SME team says, “Need more engagement in your Facebook group? Struggling to come up with post ideas? Facebook marketing expert Dana Malstaff, shares four types of Facebook Group posts you can model to improve Facebook Group engagement. You’ll discover multiple ways to engage your Facebook group audience via posts that ask your audience to weigh in on decisions, voice their opinions, participate in topical... [...]

Facebook Brand Safety Tools: A Complete Walkthrough for Marketers [Video]

Social Media Examiner has published a new video ‘Facebook Brand Safety Tools: A Complete Walkthrough for Marketers’ to help you learn about the Facebook brand safety tools. The SME team says, “Do you run Facebook ads? Wondering how to stop your ads from running on content that doesn’t match your brand values? Facebook marketing expert Tara Zirker explains how to use Facebook’s Brand Safety tools to control where your Facebook ads appear. Find out how to set your Inventory Filter level, and how to use Topic Exclusions to stop your Facebook ad from appearing in specific types... [...]

How to Master Facebook Ads and Messenger Bots [Podcast]

Convince & Convert has published a new podcast episode ‘How to Master Facebook Ads and Messenger Bots’ featuring Amanda Robinson, the Founder of The Digital Gal. Listen to this episode to learn: Why you need to find your social media superpower while having general knowledge about other platforms What people are doing wrong on social media What messenger marketing chatbots are and what you need to know about them How to manage messenger marketing chatbots How to measure the performance of chatbots How to convince others about the value and importance of chatbots How Amanda’s... [...]

How to Create Facebook Ads That Stop the Scroll [Video]

Social Media Examiner has published a new video ‘How to Create Facebook Ads That Stop the Scroll’ to help you create rewarding Facebook ads. The SME team says, “Do your ads command attention in the Facebook feed? Wondering how to get people to notice and click on your ads? Facebook marketing expert Tara Zirker shares how to make Facebook ads that will stop the scroll. You’ll find editing techniques and tips for creating scroll-stopping video and image ads, and learn why using gifs in ads is a good strategic move. Finally, you’ll discover why you should give text-based ads... [...]

How to Easily Analyze Your Facebook Ads Using Ads Manager [Video]

Social Media Examiner has published a new video ‘How to Easily Analyze Your Facebook Ads Using Ads Manager’ featuring Allie Bloyd. The SME team says, “Do you wish there were an easier way to analyze your Facebook ad results? Want to customize what you see in Facebook Ads Manager? Facebook advertising expert Allie Bloyd explains how to create a custom report layout in Facebook Ads Manager. You’ll learn how to add, delete, and organize Facebook Ads Manager columns to show the data that matters most to you, and how to save your report for quick access in the future. You’ll also... [...]

Facebook Ad Attribution Changes and Facebook Embed Changes [Video]

Social Media Examiner has published a new video ‘Facebook Ad Attribution Changes and Facebook Embed Changes’ featuring Miracle Wanzo. The SME team says, “Explore what Facebook’s removal of ad reporting attribution and API support for Facebook and Instagram post embeds mean for marketers with special guest Miracle Wanzo; this week on the Social Media Marketing Talk Show with Jeff Sieh and Grace Duffy”. Social Media Examiner  [...]

Three Ways to Create a Strong Live Video Strategy

A YouTube of Facebook live video strategy can help you to reach your audience in real-time and promote your products and services. It also enables you to stay in close touch with them. Social Media Examiner’s Luria Petrucci has shared an article highlighting three useful ways to create a live video strategy for Facebook and YouTube. She says, “Live video can help you grow your audience, business, and revenue. But just because the social media algorithms love live video and prioritize it, live streaming isn’t a magic pill. You need to develop a live video content strategy that’s... [...]

Postley: Complete Facebook & Instagram Traffic Software #ad

Postley is a 20-in-1 App to get more traffic from your social posts and Ads. Together, Facebook and Instagram can be powerful marketing platforms all marketers should test. This new software, being released today by Jai Sharma can boost your success with both platforms. Postley offers these sophisticated capabilities: ✔️ Powerful Ads Spy: Find Best Performing Ads on Facebook and Instagram for Any Keyword. ✔️ Power to Find a Hyper-Targeted hidden FB Audience which is not visible in Ads Manager ✔️ 500+ D.F.Y. Templates that are Proven to Convert ✔️ Smart Ads Creator ✔️ Social... [...]