Continuous traffic generation is the key to driving more online sales. And Google plays a pivotal role in getting traffic to your website. But what if Google becomes your competitor?To answer this question, Digital Marketing Depot is hosting a webinar on ‘Google is Hogging Half Your Traffic: How to Get It Back’ on Tuesday, January 28, 2020 at 1.00 pm EDT.DMD team says, “With Google’s BERT algorithm threatening to cause even more Zero-Click losses for websites, this topic is both urgent and of critical importance to websites experiencing traffic losses.Join our webinar... [...]

To grow your business, one of the most important things you need to do is get discovered in the search results. Google receives over 63,000 searches per second on any given day. This number is a big opportunity for any business out there. Rank Ranger team has published a new podcast episode ‘Making Your Brand and Products Discoverable on Google & Beyond’ featuring Garrett Mehrguth.Listen to the podcast to learn following:How to be discoverable by gobbling up as much market share as possibleTaking advantage of review sites for discoverabilityWhere Search fits into... [...]

Google can contribute to your website’s success or contribute to its downfall, depending on how it estimates your site’s value to their search clients.Google looks for “signals” that tell it your site is important and helpful. If it finds a lot of these signals (such as backlinks, mentions in social media, even how well it can crawl your site to understand what it is focused on), it judges the site worthwhile and gives it a good ranking.Every webmaster/marketer should pay attention to what Google is looking for and give it the signals that will raise your ranking.But... [...]

By ranking higher in search engine results you can increase your website traffic. There are several elements that play an important role in attracting the search engines. Content Marketing Institute contributor Ann Smarty has shared an article highlighting ways to increase site visibility using images.Ann says, “Is your content ready for the increasingly visual results on search?As Google shifts emphasis to mobile search, visibility is crucial. More and more, search results feature an image along with the meta description:.@Google’s emphasis on #mobile means images w/ meta descriptions... [...]

Digital Marketing Depot team has published a new e-book titled ‘The 10 Call Analytics Reports That Will Change Your Marketing’ to help you improve your marketing performance with efficient call analytics. DMD team says, “This new ebook shows 10 advanced call tracking and analytics reports you can use to significantly increase the impact of paid search and SEO on business results. If you aren’t getting data on calls — or you only measure call volume, not lead quality — these reports are a real eye-opener.Download this ebook to learn how to use these new insights... [...]

By selecting right keywords and adopting current search engine marketing strategies you can get your sites listed in search engine results. With right keywords you give you site an ability to get discovered by the search engines. Search Engine Journal contributor Brent Csutoras has published a new podcast episode ‘Why Discoverability Needs to Be an SEO Focus’ featuring Garrett Mehrguth.Csutoras says, “For episode 170 of The Search Engine Journal Show, I had the opportunity to interview Garrett Mehrguth, CEO at Directive, enterprise search marketing agency.Mehrguth... [...]

The rise and adoption of Artificial Intelligence (AI) has changed the face of search today. Thanks to growing number of Internet-connected mobile devices, adoption of voice search is also increasing day by day. To help you stay abreast of what the coming year holds for Search and SEO, Search Engine Journal’s Brent Csutoras has published a new podcast episode ‘Where Search & SEO Are Heading in 2020 and Beyond’ featuring Michelle Robbins. Csutoras says, “Ever wondered where search is heading? In this episode of the Search Engine Journal Show, I had the opportunity... [...]

NY Times reported that Google appears to be contemplating violating its pledge to not place banner ads on search results.“There will be no banner ads on the Google homepage or Web search results pages,” a company blog post said in 2005. “There will not be crazy, flashy, graphical doodads flying and popping up all over the Google site. Ever.”Nevertheless, reports the Times, Google is running an experiment for a subset of its search users involving several advertisers, including Southwest Airlines, in which banners are being shown.According to the Times, “The one for Southwest,... [...]

If you do get your money site onto Google’s first page, you probably do have a cash cow for as long as it stays there. But getting there in the first place isn’t easy, particularly in competitive niches..Nate Rivers found a way to do it, and in SEO Cash Cow, he shows us how.In this case study he shares with us:• On-Page SEO principles• Where to get useful backlinks• How many backlinks you need• Many other tips and tricks for SEO successRivers achieved ranking in the top five on page 1 for a competitive, lucrative keyword. He did it over a period of time,... [...]

StomperNet has announced a tw0-day private training workshop to set up an ‘SEO Consulting Business’. [StomperNet SEO Boot Camp] […] [...]