John Chow’s latest blog post is titled “Turn Data Into A Hot Marketing Strategy With Infographics”.Chow says, “What is an infographic? It is taking cold, hard (and sometimes boring) data and bringing it to life. Infographics are well-organized bits of data put together using high-quality graphics, colors, charts, pies and other tools of presentation to make them interesting. People are visual and good infographics break down facts in a way that is only beneficial, but almost irresistible to look at.Infographics tell a quick, compelling story. What’s most beneficial is the high rate... [...]

The latest ‘Aweber’ blog post is titled “3 Ways to Get Subscribers at Conferences”.Nick Randazzo says, “Our summer intern, Nick Randazzo, picked up some solid tips on list building at conferences while he was here. He’s back at school, but still sharing what he’s learned:A great way to meet potential subscribers is at industry-based events like workshops, trade shows or conferences. These events are the perfect opportunity to show people how awesome you and your business are.Your goal at these functions is to impress people with your business“.3 Ways to Get Subscribers at ConferencesAweber... [...]

Darren Thompson had a problem. He noticed a large increase in traffic, but no corresponding increase in affiliate sales. As he recounts the story, “I emailed my Affiliate Account Manager and asked him if he could check their logs to see if there was a spike in sales for another account that was originating from my site. Sure enough, an account belonging to a guy in Russia had suddenly jumped with sales but the originating click reference was routed through his site and there was no way to tell where the traffic or source has come from.”His WordPress site, where he had been earning... [...]

MarketingSherpa has published an article titled “Internal Email: 6 scientifically proven ways to succeed in office politics”.MarketingSherpa team says, “In this classic article from the MarketingSherpa archives, steps toward becoming a more persuasive marketer and team leader are discussed.These insights are from an interview with Robert Cialdini as well as the book he co-authored with Email Summit 2014 keynote speaker Noah Goldstein entitled, “Yes! 50 Scientifically Proven Ways to Be More Persuasive.” These compiled excerpts demonstrate ways to make people say... [...]

The latest article on HubSpot blog is titled “Ecommerce Marketing: The Thin Line Between Awesome and Creepy”.Sam Mallikarjunan says, “It’s something that our profession needs to come to an understanding with consumers around: Privacy. It’s not exactly a topic that anyone is inclined to tackle, given that violating the privacy of consumer’s has been big business for a long time, but the time has come for an honest conversation around this. We don’t feel like evil, dystopian usurpers of civil rights, so why are some marketers portrayed that way? What makes... [...]

Rich Schefren’s latest article is titled “7 Cardinal Sins Of Free Content”.Rich Schefren says, “As hard as I’ve tried over the years, I have NOT been able to dispel one of the greatest myths of online business.This myth goes like this: “If you provide free content, people will want to buy your stuff.”That’s a lot like saying, “Build a business and customers will come! Create any product and people will buy it!” (If only that were true right?)In reality, free content is like anything else in business. It can either be the greatest thing since the invention... [...]

The latest post on ‘Mashable’ is titled “Report Says YouTube Overtakes Facebook Among Teens”.Todd Wasserman says, “After months of speculation, Facebook last week acknowledged that there was some decrease in the number of “younger teens” using the social network on a daily basis. Now an annual survey of 4,014 young people provides more proof that teens may be looking elsewhere.The Futures Company, a research consultancy, interviewed teens in July and found that 41.6% of those aged 12 to 15 said Facebook was their favorite website compared to 48% of teens overall.... [...]

The latest ‘Econsultancy’ blog post is titled “Christmas email frequency: how to delight your subscribers”.Andrew King says, “Email frequency in general has been a hot topic recently. Whatever your opinion or approach is on this topic, it’s inevitable that your email frequency is going to increase over the upcoming holiday period.As you can see from this chart, many retailers don’t hold back!”.Christmas email frequency: how to delight your subscribers‘Econsultancy’ Blog [...]

Patsi Krackoff’s latest blog post is titled “Why Use Animated Videos on a Business Blog?”.Krackoff says, “Are you considering creating an animated video for your business blog? Did you know that blog posts and articles with images perform 91 percent better than those without them (Skyword study, 2011)? Have you done a Google search lately that has video content that you can’t resist checking out? Oh yeah. I love video. You know what else I love? Animated videos!Why is that? As a kid I always read the “funny pages.” I still do; I immediately locate the “strategic humor” in Harvard... [...]

The latest Wordtracker blog post is titled “Is your content marketing a bit soft?”.Nick Usborne says, “My thesis for this article is that companies online are using content marketing in a very soft and inefficient way. New content is being uploaded every day in astonishing volumes, but to what purpose?Do we publish content simply to be noticed, or to drive towards a specific outcome?”.Is your content marketing a bit soft? Wordtracker Blog [...]