‘Turn Data Into A Hot Marketing Strategy With Infographics’ by John Chow
John Chow’s latest blog post is titled “Turn Data Into A Hot Marketing Strategy With Infographics”.
Chow says, “What is an infographic? It is taking cold, hard (and sometimes boring) data and bringing it to life. Infographics are well-organized bits of data put together using high-quality graphics, colors, charts, pies and other tools of presentation to make them interesting. People are visual and good infographics break down facts in a way that is only beneficial, but almost irresistible to look at.
Infographics tell a quick, compelling story. What’s most beneficial is the high rate at which they’re often shared online. A good infographic has a better chance than anything else of becoming viral. The video version of infographics are motion graphics”.
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