Video advertising is preferred by many. According to a HubSpot research 43% of people want to see more video content from marketers. The study also states that 51.9% of marketing professionals see video as the type of content with the best ROI.Keeping these statistics in mind, designing great video ads can surely boost your revenue. Marketing Land columnist Kevin Lee has shared seven tips to help you deliver better ads on YouTube.Lee says, “YouTube is incredibly popular; Alexa consistently ranks it as the second most trafficked site globally. Additionally, its content shows up frequently... [...]
Archive for the 'Video Marketing' Category
Facebook is home to niche audiences for most any niche (from abs improvement to zebra watching) you can imagine. If you could target your ads for your niche products (say, six-pack abs) at those people who are hungry for that information, your sales to really take off, for the lowest cost.Video Ads Mastery System is a process for creating large, highly targeted audiences for your niche products using video ads on Facebook.And doing it in a matter of days.II you have had a little success with Facebook advertising, but can’t seem to grow your profits as you see other people doing, Video Ads... [...]
According to an Animoto study (reported by eMarketer), in next 12 months 50% of marketers plan to increase their investment in social video advertisement on Instagram. 52% of them plan to increase their investment in Twitter video ads.More findings67% of US marketers run video ads on Facebook51% of marketers run video ads on YouTube25% of surveyed marketers are spending on video for Twitter and Instagram83% of marketers were confident in Facebook videos for driving purchases.More Spending on Social Video Ads Is Planned [...]
If you haven’t built up your online video capability, Kevin Fahey has a guide to the whole video marketing process that will show you how to do it like the experts.Here’s what the IM Video Masters course can do for you.• Show you how to create stunning videos, even if you have never made a video in your whole life.• Show you the simple steps required to edit your videos like a professional ( you can do them even if you don’t yet have experience or the tools for editing.)• Show you how to publish your videos with confidence that what you created is something that people will... [...]
It’s true: 64% More Visitors Are likely To Purchase A Product After Watching A Video. Video, done well, can make a critical difference in your success.Whether you are selling to consumers or businesses, a video can draw people into your offer, making it easier to understand and harder to resist.Experienced online marketer Kevin Fahey uses video in all his marketing and credits video with much of his success. He is sharing his wisdom with other marketers who want to make their own videos more effective, in his new traiing, IM Video Masters.In this new training, Fahey is showing you everything... [...]
According to a recent Google report, 70% advertisers said that YouTube bumper ads helped them increase their brand awareness.It means that creating creative bumper ads can help marketers to gain better momentum on YouTube.Econsultancy’s Nikki Gilliland has shared useful tips on creating effective bumper ads.Gilliland says, “Instead of saying everything in 30 seconds, bumper ads can allow brands to piece together a story over a period of time – the only difference being a series of separate ads as opposed to a single one.In fact, this approach could be why bumper ads are more effective... [...]
According to a Campaign Monitor report, use of video in email marketing can boost open rates by 19%, boost click-through rates by 65% and reduce unsubscribes by 26%. Video is also seen as a time saving tools that gets viral quickly and gets better results.HubSpot’s y Kimbe MacMaster has shared three ways video can be integrated in emails for better prospecting, relationship-building and selling to achieve better open rate. MacMaster has shared three templates of email marketing in her article.Here’s what MacMaster says on using video for relationship-building: “Sometimes,... [...]
Brandon Verblow says, “Poor quality inventory and lack of transparency are problems for the digital ad industry. My colleague Susan Bidel and I have recently published reports that show how the related problems of fraud and lack of viewability result in wasted spending by marketers and a lost revenue opportunity for quality publishers. For further detail, clients can read Forrester Data Report: Ad Fraud And Viewability Forecast, 2016 To 2021 (US) and Poor Quality Ads Cost US Marketers $7.4 Billion In 2016.While not an issue of ad fraud or viewability per se, recent concern over YouTube... [...]
This week, we have told you about revolutionary new software and a training system that gets incredible results for many complete beginners.Video Instafolio creates a long-term business for you to provide valuable services to a massive market. This is the law supply and demand in action. To top it all off, practically everything is done for you.Here’s the problem, though. The doors close tonight. This is your last opportunity to pick up this field-tested system for a low one-time fee: Video InstafolioAnd, don’t forget: IM NewsWatch readers get extra bonuses, too. You will see the... [...]
The Video Success Summit is finally ready to begin. The speaker list and the agenda are finalized, and this free online webinar series starts tomorrow.In this online conference, experts will share their strategies for effectively using video to build your business.If you haven’t signed up for your own free access pass, make sure you register now: Video Success Summit.You’re going to experience 4 amazing days packed with value, learning from some of the most successful people in video. The 30+ sessions will give you over 30 hours of step-by-step strategies – your biggest problem... [...]