The latest article on ‘Marketing Land’ is titled “How Users Can Get Access To Pinterest Analytics For A Website”.Greg Finn says, “Today, Pinterest launched Web Analytics, a slick new tool that allows marketers to see information about how their information is being pinned/shared. So, just how can you get your hands on this new Pinterest data? It’s actually quite easy.Step 1 -Make Sure You Are ConnectedFirst things first, you much actually tie your website to an account! This can quickly be done with either a business account or by listing a website on your... [...]
Archive for the 'Social Media Marketing' Category
The latest post on ‘Mashable’ is titled “Pinterest Introduces Analytics Platform”.Lauren Indvik says, “Pinterest introduced a web-based analytics tool Tuesday morning, allowing site owners to track users’ engagement with their sites on the social network.The free tool allows site owners to track the number of pinners and pins collecting material from their sites, and the number of repinners and repins those initial pins received. Site owners can also track total impressions and reach on the network, as welll as referral traffic, both in cilcks and unique visitors, sent... [...]
HubSpot has released a free guide titled “A Guide to Killer Marketing Content”.The HubSpot team says, “Pick any day of the week and there’s one thing on every inbound marketer’s to-do list: creating new content. But constantly coming up with new content ideas can be challenging.Learn how to keep your content flowing with our new ebook, “A Practical Guide to Killer Marketing Content,” which provides a step-by-step approach to help you handle the demands of constant content creation.In this 38-page guide, you will learn:How to build buyer personas to... [...]
The latest article on ‘Business 2 Community’ is titled “Passive Strategies For Improving SEO”.Peter Moore says, “Not every marketing technique is designed with the best intentions in mind, and not every approach will yield happy customers with efficient power.However, those times when happy customers are the result and each decision is made with the best intentions, there are usually a set of tips like those below to blame. These tips are the perfect solution when you are looking to improve your search engine visibility without putting substantial work towards building a... [...]
The latest post on ‘Mashable’ is titled “5 Ways Startups Are Using Vine”.Erica Swallow says, “Twitter launched its video-looping service Vine in January, and the app has quickly gained steam, with users posting more than 100,000 Vine videos in a weekend just three weeks after the app’s debut.Startups and small businesses of all kinds are already starting to experiment with the new mobile service, creating and sharing six-second videos with their social media fans and growing Vine followers.The startup-produced Vine videos that have surfaced so far run the gamut, from... [...]
The latest article on ‘Marketing Land’ is titled “What Makes A Great Infographic? 8 Experts Weigh In”.Arnie Kuenn says, “As you may have noticed, using infographics for content marketing is an incredibly popular tactic right now. Infographics are being used to illustrate a range of different information, including new employee announcement, data visualization, humor and education.However, with the widespread use of infographics in marketing increasing every day, there is growing concern about maintaining infographic quality. Some believe that infographic... [...]
The latest article on ‘Business 2 Community’ is titled “5 Vital Behaviors that Will Propel SEO Within Any Organization”.Josh Braaten says, “Working with other departments as an SEO can feel as muddy as swimming in old pudding.You’ve seen countless mission-critical projects fail, stall, or never receive approval in the first place – all thanks to the linguistic and systematic dysfunction between SEOs and, well, everyone else.Any in-house SEO worth his or her mettle knows the best SEO programs employ tactics that reach across departments and teams, and yet, full buy-in... [...]
The latest post on ‘Mashable’ is titled “Marketing Matters: The Importance of Influencers”.Brian Anthony Hernandez says, “ Klout CEO Joe Fernandez stopped by Mashable House at South by Southwest to chat about the importance of relationships between marketers and online influencers.His San Francisco-based startup, which since its quiet 2009 launch at SXSW has measured engagement and activity on social networks to determine people’s online influence, rewards users through Klout Perks. That incentives program and Klout’s Brand Squads has attracted big brands... [...]
Joan Stewart is hosting a webinar with Wayne Breitbarth on Wednesday, March 13 at 5.30 pm EST. The topic of the webinar is “How to Use LinkedIn Company Pages and Ads”.Webinar DetailsOrganizer: Joan StewartKey Person: Wayne Breitbarth, author of the Power Formula for LinkedIn SuccessTopic: How to Use LinkedIn Company Pages and AdsDay/Date: Wednesday, March 13Time: 5.30 pm EST – Time Zone ConverterRegister for webinar details.‘How to Use LinkedIn Company Pages and Ads’ Webinar [...]
The latest article on Business Insider is titled “Esther Dyson Is Working On A Plan To Make Spam Very, Very Expensive For Advertisers”.Jemima Kiss says, “Esther Dyson is well-known in Silicon Valley for her ambitious and otherworldly investments. Her projects include the genetics testing service 23andme, along with a cluster of health and commercial space startups; she has taken to wearing a pulse-monitoring watch, and, as a part-time astronaut, she has been weightless in space four times. Perhaps her earlier career in the gutter of journalism just wasn’t near enough... [...]