Copywriting in 2026 is driven by AI-assisted insights, voice search optimization, and hyper-personalized messaging tailored to micro-audiences. Successful copywriters blend data analytics with emotional intelligence to create authentic, value-driven content that stands out in an automated digital landscape.The latest Ahrefs Podcast episode is titled ‘World’s Top Copywriter Says We Have 2 Years Left’ featuring Neville Medhora.Here’s what you’ll learn in this episode:The 3 levels of copywriting (and who is safe)Why companies... [...]

Neil Patel has published a new video, ‘You’re Wasting Your Money on Influencer Marketing’.In this video, you’ll learn: Why micro-influencers (10K–100K followers) often beat celebrities on ROI The real reason large influencers underperform in sales campaigns How to structure influencer campaigns for profit, not just reach The 4-part system for repeatable, scalable influencer ROI How to track influencer marketing performance correctly (UTMs... [...]

Using AI tools in your Instagram strategy can optimize content creation, posting times, and audience targeting for better engagement. They help analyze trends, personalize interactions, and enhance overall campaign performance with data-driven insights.HubSpot contributor Amt Rigby has published an article featuring useful tips on using AI tools in your Instagram strategy.She says, “HubSpot’s own social media team is leveraging AI to create more engaging, authentic, and on-trend content fast. I did some digging on the ways brands are using AI on Instagram and chatted with HubSpot’s... [...]

HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast titled ‘Marketing is Already Dead, You Just Don’t Know It’.This video covers the following:A Controversial AI Marketing Tool LaunchWhat is Astral – AI Agents That Comment... [...]

Being AI-ready in marketing means building the skills, systems, and data infrastructure needed to leverage automation, predictive analytics, and intelligent personalization effectively. Organizations that adapt early gain a competitive edge through faster decision-making, improved customer targeting, and scalable campaign performance.MarketingProfs is hosting a webinar, ‘AI-Ready or Not: Why Readiness Is the New Marketing Superpower’ on Tuesday, November 25, 2025, at 2.00 pm ET.The MarketingProfs team says, “When your team is AI-ready, your tools,... [...]

Marketing after AI is defined by hyper-personalization, predictive insights, and automation at scale, where data-driven systems anticipate customer needs before they are expressed. Success now depends less on volume of content and more on strategic creativity, ethical data use, and human differentiation in an AI-saturated landscape.Content Marketing Institute is hosting a webinar, ‘Marketing After AI: How Content Health Determines Who Wins in 2026’ on Wednesday, February 18, 2026, at 2.00 pm EST.The CMI team says, “As AI becomes... [...]

Bookstagram is a vibrant community on Instagram where readers share book reviews, recommendations, aesthetic photos, and literary discussions. It has become a powerful space for influencing reading trends, promoting authors, and building engaged reader communities worldwide.Content Marketing Institute contributor Ahley Baker has published an article explaining how Bookstagram creates obsession and what businesses can learn from it.She says, “Bookstagram isn’t successful because of the books. People don’t come for recommendations. They come to connect with... [...]

The fragmented customer journey refers to the way modern consumers interact with brands across multiple platforms—websites, social media, email, apps, and offline touchpoints—before making a decision. This scattered path makes it harder for marketers to track behavior and deliver consistent, personalized experiences at every stage.Adweek is hosting a webinar, ‘Connecting the Fragmented Customer Journey’ on Tuesday, March 10, 2026 at 1.00 pm ET.The Adweek team says, “In this webinar, we’ll break down... [...]

Multi-Channel Content Strategy is the practice of planning, creating, and distributing content across multiple platforms—such as websites, social media, email, and search—while maintaining consistent messaging and brand voice. It helps brands reach diverse audiences where they are most active, improve engagement, and maximize content impact through coordinated, platform-specific adaptations.HubSpot has published a new podcast episode titled ‘The Multi-Channel... [...]

Writing effectively for online audiences is essential to capture short attention spans, communicate value quickly, and guide readers toward action. Clear, concise, and scannable content improves engagement, trust, and conversion across digital platforms.Digital Marketing Institute is hosting a webinar, ‘How to Write Effectively for Online Audiences in 2026’ on Wednesday, February 18, 2026.The MarTech team says, “Writing for the web in 2026 means understanding how people actually... [...]