Your email marketing performance depends on the use of language in your emails as its level of persuasion leads your prospects to take an action. AWeber contributor Shelby McGuigan has shared a list of eight most effective words that can improve your email marketing performance. McGuigan says, “There’s a simple way to transform your email copy from passable to powerful — choose the right words. Effective words will inspire your subscribers to open, click, and buy. In fact, we’ve found 8 words that can have a huge impact on your email engagement. And you might be surprised. Some of... [...]
Archive for the 'email marketing' Category
An effective email marketing strategy helps you to persuade your subscribers to make a purchase. Clarity in your writing can help you to achieve your email marketing goals. Copyblogger’s Sonia Simone has shared a useful recipe for creating great email campaigns. Simone says, “You’ve heard it a thousand times: The money’s in the list.If you’re serious about your digital business, you need to build a list of people who are paying attention to you, typically an email list.So, how do you get people to sign up for your email newsletter?You probably already know the answer to this... [...]
Practical Ecommerce team has made available a video recording of their recently held webinar ’10 Ways to Grow an Email List in 2019′.Email remains one of the most effective marketing tools for ecommerce merchants. But attracting new subscribers in 2019 can seem daunting, with an ever-increasing number of competitive newsletters and email offers. It can be done, however.In this 30-minute online seminar, which first aired on January 8, 2019, we’ll review 10 innovative ways to grow an ecommerce email list, to help merchants accelerate revenue in 2019.10 Ways to Grow an Email List... [...]
Holiday season is approaching fast and it’s time to sharpen your marketing tools. Email helps you to achieve your marketing goals. According to Shopify, email marketing was responsible for 24% of holiday sales during the 2018 holiday eCommerce season.Merkle’s Patricia Kendall has shared five ways to create outstanding holiday email campaigns. Kendall says, “Here are five keys to leveraging data and a test and learn agenda to make sure you are optimizing your email campaigns throughout the entire holiday season:1. Start with what you know about your customerIf you do not have... [...]
Email marketing helps you to interact with your audience and increase sales by promoting your products and services. 90% of emails get delivered to the intended recipient’s inboxes. On the other hand only 2% of your Facebook fans see your posts in their News Feed. We trust and use email to achieve marketing goals due to these reasons. But it is important to make your email content compelling to persuade the audience to take an action. Jeff Bullas has shared six tips to make your email copy persuasive and improve your email marketing performance. Bullas says, “Through understanding... [...]
Marketing Land has published ‘2019 Periodic Table of Email Optimization and Deliverability’, a guide to the essential aspects of email marketing. This guide created for 2019, features strategic practices and tactical elements necessary for sending engaging email communications that can reach and be opened by recipients.It includes the following:technical elementscontent recommendationscompliance factors, andcreative and content guidelines. Marketing Land team says, “Email marketing is about more than delivery and open rates. Marketers invest heavily in email marketing,... [...]
A study conducted by Campaign Monitor has revealed that if you use 3-5 words in your subject line, there are more chances of getting your emails opened. Emails with long subject lines get rejected by the receivers. Your subject lines play a pivotal role in making your subscribers open and read the emails your send. Merkle contributor Shruti Sinha has published an article highlighting some useful ways to increase your email open rates. Sinha says, “To ensure a higher open rate, your email subject line needs to be catchy and attention grabbing. There are multiple attributes of... [...]
The Exposure Ninja team has published a new podcast episode on ‘Lessons learned from the world’s most successful email marketers’ featuring Liz Willits from AWeber.Listen to this podcast to discover how the successful marketers have tried to come at front in the marketing domain. Stacey Overton says, “Liz recently conducted an INSANE study which analysed 1,000 emails from the top 100 email marketers in the world right now, in order to try and answer four of the most asked questions when it comes to email marketing:How long should my email be?How long... [...]
The MarketingProfs contributor has published a new podcast episode featuring Ann Handley on ‘Putting the ‘Letter’ Back in ‘Newsletter’: Writing on Marketing Smarts’.Listen to the podcast and discover the following:Don’t shy away from writing a long email newsletter (but do make it scannable) To make your email newsletter more universally appealing, write it with just one person in mind Strive to create a unique experience for your email recipients.Putting the ‘Letter’ Back in ‘Newsletter’: Ann Handley Talks Writing on Marketing... [...]
ListGrow was announced 7 days ago. During these 7 days, it has been available at a speial launch week price. But that comes to an end at midnight EDT.It is already being used by Affiliate Marketers, Bloggers and Vloggers, eCom Store Owners, Social Media Marketers, Agencies, Freelance Designers and others to dominate their nichesIf you need to grow your mailing list, here’s a summary of what it can do for you.It is a brand-new app that generates lead funnels in 60 seconds and then grows your list with 100% free viral traffic. In ListGrow, you are also getting:► 100 DFY Lead Magnets►... [...]