Derek S. says, “When designing a website the smallest piece of forgotten or incorrectly written code can take it from visual nirvana to disorganized mess.Unfortunately with websites requiring hundreds to even thousands lines of code designers are bound to make at least a few mistakes.To help designers recognize their mistakes Equafy, a cross browser testing platform, has recently announced the official launch of its cross browser testing tool”.Is Your Website Visual Nirvana?Website Magazine [...]

Allison Howen says, “Tumblr has been busy rolling out updates as of late, with the newest one being an “Explore” feature to help users discover content.The new feature is visible at the top of the dashboard under a new compass icon. According to Tumblr, the feature will help users find a variety of content, including recommended posts that are based on previously liked items, as well as trending content, staff-picked content and other top posts.It is important to note that the Explore feature is just the latest in a string of updates for the social blogging platform, which include... [...]

Pete Prestipino says, “If your online retail enterprise isn’t doubling down on email this holiday season, you are going to miss out.New research from Salesforce, published in its “Predictive Intelligence Benchmark Report,” reveals that 60 percent of shoppers who received personalized content after abandoning their shopping carts (such as the products they viewed) ultimately returned to make a purchase. Not only did sending those emails drive return visits for the retailer, but the shoppers that did return spent an average of $36 per click. Are you willing to leave that... [...]

Derek S. says, “With consumers turning to e-commerce websites more than ever, it’s important that merchants are prepared for the rush of returns after the holiday season is over.TrueShip, a provider of e-commerce shipping software, has announced the release of the latest iteration of their product return software called ReadyReturns 5.With the latest version of ReadyReturns, e-commerce merchants will be able to implement an easy to use consumer-facing return system where consumers can quickly print shipping labels and packing lists for products they wish to return. There are many updates... [...]

Daniel Weisbeck says, “Despite the effort and investment that has been made in improving mobile websites, they are still falling far short of visitor expectations. According to internal research, the top issue for people is still speed, as 96 percent of people said they encountered sites that are too slow. Due to speed as well as other issues, 91 percent have said that they have used a competitor’s website instead.With these expectations in mind, marketers are under real pressure to deliver. In this article, we look at five key marketing considerations when developing for mobile:1. HOW... [...]

Allison Howen says, “AddThis is helping its Pro subscribers get personal, as the content engagement platform has unveiled new audience targeting capabilities that enable brands to deliver more personalized content and offers to site visitor.The new audience targeting tool leverages insight from 1.8 billion unique users across the Web and is designed to improve engagement, increase conversions and boost revenue for website owners. With the tool, site owners are able to personalize a visitors’ experiences based on factors such as the websites they are coming from, the devices they’re... [...]

Pete Prestipino says, “Verisign released its latest Domain Name Industry Brief this week which shows growth in the second quarter of 2014.Over four million domain names were added in 2Q 2014, bringing the total number of registred domain names to 280 million across all top-level domains (as of June 30, 2014). That’s a growth rate of just 1.4 percent over the first quarter of 2014, but Verisign indicated that worldwide registrations grew by 18.6 million, or 7.2 percent, year over year“.280 Million Domains and CountingWebsite Magazine [...]

Derek S. says, “As consumers continue to flock to their favorite social media sites, e-commerce retailers are presented with a great opportunity to engage with their consumers on a personal level.Zantler, an e-commerce company, has recently announced their social commerce platform, Shoppost, is available for retailers using Amazon Webstore.Through Shoppost, e-commerce retailers can promote and sell their products on many of the popular social media networks including Facebook, Twitter and Pinterest as well as within blogs. Posts that are published using the social commerce platform will... [...]

Pete Prestipino says, “The search engine optimization community was all abuzz this weekend with reports that Google may refreshed its index.Google has repeatedly told the SEO community that it would not push out major updates during the holiday season, which would make this development very surprising to say the least if it turns out to be true. While Google has not yet actually confirmed that any changes were made, there has been a significant increase in SEO forum threads which would indicate some activity (whatever it is) has indeed taken place”.Google SERPs in Motion?Website... [...]

Nate Barad says, “In 2014, we heard a lot about this thing called customer experience. The challenge is that most organizations aren’t doing much to change the way they operate in the face of this coming trend. In 2015, brands will need to adapt or get left behind. Here are five predictions for the state of customer experience in 2015:1. “CUSTOMERS FOR LIFE” IS THE NEW MOTTOIn 2015, exceptional customer experience will differentiate brands. Online pricing comparisons and same-day shipping have neutralized factors like cost and availability that once offered a competitive edge. In... [...]