Content marketing is doing wonders for most businesses. It can do so only when you have produced fresh and creative piece of content. Copyblogger’s Stefanie Flaxman has shared some useful tips to help you turn your contend ideas into a series of publication. Flaxman says, “If you produce one piece of content a week, the installments […]
Search engine prefer the content that makes sense, easy to digest and helpful to the Internet surfers. Creating a piece of content that gets high credit in search engines is a challenging job. The MOZ team has published the Whiteboard Friday video featuring Kameron Jenkins on ‘Content Comprehensiveness’. Jenkins in this video shares some useful ideas to make […]
Content marketing requires constant creation of quality content which is a challenging job. Continuously creating fresh content requires persistent efforts. We need to consider remaking our content – from blog posts to video and from video to emails for better conversions. MOZ columnist Laurel Taylor has shared an useful article on how marketers can use […]
The Buffer team has published a new podcast featuring Brian Peters on ‘7 Invaluable Marketing Skills That Help Teams Produce Consistently Great Content’. Peters says, “Marketing skills and career growth don’t come easy in a field that moves at the speed of light. It seems like every week companies are demanding an evolved skill set out of […]
Econsultancy columnist Ben Wood has shared five ways to help marketers optimise their content for voice search in 2019. Wood says, “Here are five tips for optimising your content for voice in 2019 and beyond. 1. Answer customer questions with featured snippets Also referred to as “position zero” due to its prominent location at the […]
Content creation is a task that requires great clarity and creativity for gaining the attention of the customers, acquire and retain them. In content development process you need to know the clear objective of what you are creating. Copyblogger contributor Lacy Boggs has shared three questions to help content marketers build a stronger content strategy. […]
Personalization is the key to achieving marketing success today. It helps you cater to the needs of your customers and show that you care for them. Marketing Land contributor Robin Kurzer has shared six tips to help marketers create content that helps them offers a personalized experience to their customers. Kurzer says, “According to an Evergage […]
In content creation quality and creativity are the utmost important things. These two elements bring in the required newness in your copies. Content Marketing Institute contributor Duncan Milne has shared seven steps to help marketers write a great creative brief. Milne says, “Developing creative briefs may seem like a drag, but a good creative brief […]
In content marketing what matters is the first thing that your visitors and the search engines see. Yes, it is the headlines of your blog posts. It has to be reflective in the way that it tells people about what is inside for them. Copyblogger’s Stefanie Flexman has shared three questions that can help bloggers […]
Copyblogger has introduced the ‘Content Confidence Checklist’ to help content marketers produce quality content and strengthen their marketing efforts. Sonia Simone says, “You can pick up the Content Confidence Checklist here for 7 bucks. Not free, but … pretty close. Listen to the audio walkthrough (it’s just like a quick podcast episode) and you can start implementing […]