The latest article on  ‘Marketing Land’ is titled “Facebook Exchange Gains “Page Post” Ads, Puts Retargeting In News Feed”.Danny Sullivan says, “Facebook Exchange — Facebook’s ad network that allows advertisers to “retarget” ads to Facebook users — is expanding into Facebook’s prime real estate, the Facebook news feed. The Facebook Exchange service, or FBX for short, opened formally last fall. That allowed advertisers to target people who’d previously been on their websites with ads, when they”.Facebook Exchange Gains “Page Post” Ads,... [...]

Shawn Collins’ ‘Traffic Sources That Could Help Grow Your Business’ webinar is on replay.Collins says, “I presented a webinar called Traffic Sources That Could Help Grow Your Business last week, and now it’s ready to replay on video.I shared how I found traffic sources that helped grow my business and how they could help grow your small business, too.Traffic sources included Flickr, Paper.li, and Facebook Ads.This is the latest in a series of webinars from Viewbix“.Shawn Collins’ ‘Traffic Sources That Could Help Grow Your Business’ Webinar... [...]

The latest article on HubSpot blog is titled “How Will the Social Web Monetize the Uptick in Visual Content?”.Jamie Thompson says, “Remember the kindergarten exercise, show and tell?Well, based on its more mobile-friendly News Feed redesign, it appears Facebook will now be more show than tell. Or, to be more precise, it will be burying the tell in billions of pictures”. 7 How Will the Social Web Monetize the Uptick in Visual Content? HubSpot [...]

The latest article on Business Insider is titled “What Twitter Can Learn From Google About Tracking Tweets That Go Viral”.Simply Zesty says, “With Twitter and Pinterest showcasing their new and updated analytics features recently, a lot of the focus has been on how to ensure your content reaches as large a group as possible.While first party analytical services are improving and becoming more precise, there is always room for improvement and for ways for marketers to better digest this information. There is one method that would have really benefited Twitter especially.... [...]

The latest article on ‘Business 2 Community’ is titled “How to Set up Google+ for Your Business in 3 Easy Steps”.Brian Patterson says, “Businesses are increasingly turning to SEO techniques and content creation to increase their online presence and boost business. Among the various strategies for search engine optimization is the creation of social media profiles. Social media accounts for business can increase brand visibility and boost engagement among customers.Google+ is often overlooked in favor of LinkedIn when it comes to professional accounts, but it can be valuable... [...]

The latest post on ‘ReadWrite’ is titled “Flipboard: Now You Can Publish Your Own “Magazine””.Brian S Hall says, “The news-reading app Flipboard announced a major update — one that, among other things, allows users to create their own personalized “magazines” for public viewing. Although “allow” might be too generous. “Imposes on users by default” might be closer to the truth.From Flipboard’s announcement:Using the new Plus “+” button found on items in Flipboard or by using the new Flipboard Bookmarket for the web,... [...]

The latest post on ‘Mashable’ is titled “Google Introduces Tool to Calculate Mobile ROI”.Todd Wasserman says, “Google on Tuesday gave businesses a tool to measure their return on investment for mobile ad spending. The company’s Full Value of Mobile Calculator is designed to let marketers keep tabs on sales leads in the form of calls, apps, in-store sales, mobile site visits and cross-device activity.The company claims that in about 30 minutes businesses can upload data from AdWords and their mobile websites and “make some key assumptions to create your Full... [...]

HubSpot has released a free collection titled “16 Companies from “Boring” Industries Creating Remarkable Content”.The HubSpot team says, “When we talk to companies about the practice of creating content to help attract new business, one of their number one concerns is that their products or services are not interesting enough to warrant blog posts, videos, ebooks, tweets or eye-catching photos.To prove it’s possible to create exciting content despite being a seemingly boring company, we’ve compiled 16 examples of brands that are telling stories in ways that... [...]

The latest post on ‘Mashable’ is titled “Facebook Testing Exchange Ads in the News Feed”.Todd Wasserman says, “Facebook is launching a “small alpha test” in which it will serve up Facebook Exchange ads in users’ News Feeds, the company announced on Tuesday.Introduced last fall, Facebook Exchange [FBX] ads are based on users’ browsing histories from around the web. For instance, if you do a lot of searches related to bicycles, Facebook might present an ad from a bicycle shop. Though Facebook has allowed advertisers to run Promoted Posts, Sponsored Stories... [...]

Alex Becker is hosting a webinar on Thursday, March 28 at 2.00 pm EDT. The topic of the webinar is “Creating A 6 Figure SEO Business”.Webinar DetailsOrganizer:  Alex BeckerTopic: Creating A 6 Figure SEO BusinessDay/Date: Thursday, March 28Time: 2.00 pm EDT – Time Zone ConverterRegister for webinar details.‘Creating A 6 Figure SEO Business ’ Webinar [...]